Okay, advertisers have done it for years. All those adverts, in magazines, newspapers, on radio, on TV, on billboards, everywhere, they all have one thing in common. They sell the 'sizzle' of the steak, as it's called. In other words, walk into any McDonalds and look at the menu board...then look at what you've been given when you've received your order. 

Bet they look nothing alike, do they? 

Yes, the burger on the board looked mouthwateringly tasty. Yes, you then craved it (well I'm assuming you like or at least put up with McDonald's seeing as you're in the restaurant looking at the menu board). So by the time you actually 'receive' the burger, you'll eat it anyway because your brain has already decided that's what you want (unless the burger is stone cold or infested with cockroaches who've eaten before you--not saying McDonalds is infested with cockroaches...please don't sue me for saying that big, multi-national corporate giant. I'm just drawing up a scenario here. Phew...I think I got away with that) You get the idea of what I mean, don't you? The sizzle was sold to you, now you've got to face the reality of the meal.

Now, there's another industry who like to sell the sizzle as well. And I think you may be surprised when I tell you, it's the porn industry. Yep, the porn industry. You know I love my porn, keeps an erotica writer in fodder, and a lot of you will remember some of my funny posts about my observations last year, so it was a surprise to me as well. The porn industry have a sort of 'menu board' thing happening as well. 

To show you what I mean let's take the studio BoyCrush (and associated 'Bare Twinks'). A studio that has one of my favourite models, Kyler Moss. Now, in a lot of promo sites and blogs you'll see plenty of pictures like this:

  

And this:



You know the ones, hair being grabbed (I call it the 'checking for head lice' move), bottom boy (Kyler in this case) looking like he's in heaven, top lad with that satisfied, smug look (smile extra). 

Here's another selection off the 'menu' to really get into the nuts and bolts of what I'm talking about.



This ones the "Oooh, let's concentrate" look because I've got it in so deep!



And finally, the acrobatic selection on the menu with extra concentration and tongue sticking out by the bottom boy to really get your taste buds--I mean, cock stirring.  

So yes, all these poses are just that...poses! When you watch the video, yes, they are sinking their cocks into one another, boy holes are split and there's plenty of groaning (sometimes that can be a 'sound track which is annoying. Bel Ami are known for that) But why would the studio send out posed promo pics...or menu selections as I am now calling them? 

Well, simple. Studios are fighting for dollars as well. BoyCrush want your money just as much as McDonalds and as such both will employ all sorts of tactics to get folks to part with their hard earned. BoyCrush isn't the only studio to do this. They all do it! Yes...they all have tasty menus to choose from so you will click on the 'buy' link and enjoy the meal that may or may not live up to the sizzle.  

I know, I bought a TeenBoyWorld movie the other week after seeing the "menu" on their site. I chose a film with two lovely twink boys, blond and pretty. When I got to watch the film, to say I received a flat, lifeless and uninspiring burger would have been an understatement. The two twinks in the film looked fantastic on the menu, their poses so hot. On film it was like watching two dead starfish trying to interact. There wasn't a shred of connection between them other that the touch of skin (barely). I mean, I've never, ever seen someone perform a blow job on another without actually having the man's dick touch the blow jobbers mouth. It was an open mouthed gasp with dick waved in the general area and that was it! I was so horrified I laughed until I couldn't laugh no more. The poor lads LOL 

Again, on the menu board it looked like the boy was about to take a huge cock, mouth agape in anticipation. WRONG! He was only posing! Damn the menu board! Damn it! I mean, during the whole film there was no real kissing, holding, no nothing other than mechanical movement. BORING! 

I wonder if I should download a selection from the menu above? The fist pic of Kyler being plowed by that blond boy looks hot...